Yesterday I wrote a rather abstract post drawing from my days learning physics. Here’s what I really meant.
If we want to change something big (like the property industry), we might find we’re better of working to change a little bit, and gather momentum than try and simply work against the system.
The risk of working directly against something is that 1) people start pushing back and 2) if you’re successful, everything usually comes to a grinding halt for a period of time. Whereas if you simply try to maintain speed but influence direction, everything keeps ticking along and eventually everyone changed.
Working directly against something results in a slow down before you get movement in the direction you want. Working alongside something to change the direction incrementally results in immediate change and eventual transformation.