There’s a new beer around with 0.0% alcohol. Except that it’s actually 0.0%* alcohol.
Notice the difference? It’s the *.
The * means that there’s “less than 0.05% brewed alcohol”. Because there isn’t actually 0.0%.
If there were no alcohol, it would say no alcohol. Or may 0% alcohol. But then it also wouldn’t be beer, it would be a ‘beer flavoured’ fizzy drink, and I doubt that would sell very well.
The accuracy of the label gives the illusion of certainty and correctness.
If you’re buying or selling a house, 0.05% doesn’t make much of a difference. It’s $250 of real estate agent’s commission on a $500k house sale. Or just under $3,500 more (or less) in total mortgage payments for a 30-year $300k mortgage.
But an agent with 3.95% commission gives an impression of being more reasonable, more fair and less out to make money than an agent with a 4% commission. And a bank with 4.65% interest rate seems more generous than a bank with a 4.70% interest rate.
If percentages were written to make more sense, then we wouldn’t buy the service.
The accuracy of the value gives the illusion of affordability and fairness.